S
Zodix
Study
Academic Library
Search
Shelves
Open access
Sign in
Search or jump to…
⌘K
Agnieszka Małecka · Study
Home
/
Author
Agnieszka Małecka
6 works
· latest 2025
· 1 institutions
cluster: provisional
ORCID 0000-0002-7065-6289
Follow
Suggest an ORCID correction
h-index
5
i10
5
Citations
549
Works here
6
22
23
25
Most cited in this library
Value of corporate social responsibility for multiple stakeholders and social impact – Relationship marketing perspective
2022 · 322 citations
From greenwashing to green B2B marketing: A systematic literature review
2023 · 93 citations
Adoption of collaborative consumption as sustainable social innovation: Sociability and novelty seeking perspective
2022 · 76 citations
Segmentation of collaborative consumption consumers: Social identity theory perspective
2022 · 47 citations
Conceptualizing consumer resistance in global consumer culture: framework and research agenda
2025 · 11 citations
Works
6 shown
Conceptualizing consumer resistance in global consumer culture: framework and research agenda
International Marketing Review
·
2025
·
2 authors
·
Open access
11
citations
Beyond Necessity: How Generation Z in Poland Engages with Informal Markets for Sustainable Consumption
Financial Sciences
·
2025
·
2 authors
·
Open access
0
citations
From greenwashing to green B2B marketing: A systematic literature review
Industrial Marketing Management
·
2023
·
4 authors
·
review
·
Open access
93
citations
Segmentation of collaborative consumption consumers: Social identity theory perspective
International Journal of Consumer Studies
·
2022
·
3 authors
·
Open access
47
citations
Adoption of collaborative consumption as sustainable social innovation: Sociability and novelty seeking perspective
Journal of Business Research
·
2022
·
4 authors
·
Open access
76
citations
Value of corporate social responsibility for multiple stakeholders and social impact – Relationship marketing perspective
Journal of Business Research
·
2022
·
4 authors
·
Open access
322
citations