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Dena H. Hale · Study

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Dena H. Hale

11 works· latest 2022· 5 institutionscluster: provisionalORCID 0000-0003-3880-9940

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Citations387

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Most cited in this library

Service innovation: A comparative study of U.S. and Indian service firms2012 · 146 citations
Under the sway of a mobile device during an in‐store shopping experience2017 · 65 citations
Strategic crisis response: managerial implications and direction for recovery and survival2022 · 35 citations
Information search for home, medical, and financial services by mature consumers2009 · 27 citations
Guiding when the consumer is in control: the moderating effect of adaptive selling on the purchase intention of the multichannel consumer2016 · 24 citations

Works

11 shown

Digital disruption: a managers’ eye view

Journal of Business and Industrial Marketing·2022·3 authors

19citations

Strategic crisis response: managerial implications and direction for recovery and survival

Journal of Business and Industrial Marketing·2022·2 authors

35citations

Consumers’ decision-making self-efficacy for service purchases: construct conceptualization and scale

Journal of Services Marketing·2021·3 authors

16citations

Under the sway of a mobile device during an in‐store shopping experience

Psychology and Marketing·2017·5 authors

65citations

Guiding when the consumer is in control: the moderating effect of adaptive selling on the purchase intention of the multichannel consumer

Journal of Consumer Marketing·2016·5 authors

24citations

Service innovation: A comparative study of U.S. and Indian service firms

Journal of Business Research·2012·2 authors

146citations

Mature Consumers Speak: Insights on Information Search and Self-Efficacy for Service Purchases

Services Marketing Quarterly·2012·3 authors

15citations

Protocols for Teaching Students How to Search for, Discover, and Evaluate Innovations

Organizational Behavior Teaching Review·2011·2 authors

10citations

Information search for home, medical, and financial services by mature consumers

Journal of Services Marketing·2009·2 authors

27citations

Designing Process-Oriented Guided-Inquiry Activities: A New Innovationl for Marketing Classes

Marketing Education Review·2009·2 authors

22citations

Self-Service Technologies and Generation Y: are they beyond the personal touch?

International Journal of Electronic Marketing and Retailing·2006·2 authors

8citations