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Casey L. Donoho · Study

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Casey L. Donoho

9 works· latest 2018· 2 institutionscluster: provisional

h-index8

i108

Citations208

Works here9

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18

Most cited in this library

Strategic Management Planning for the Successful Family Business1992 · 50 citations
Classifying services from a consumer perspective1996 · 36 citations
A cross‐cultural examination of the general theory of marketing ethics: does it apply to the next generation of managers?2001 · 28 citations
Gender Differences in Personal Selling Ethics Evaluations2012 · 24 citations
A Cross Cultural Study of the Effects of Achievement and Relationship Values on Student Evaluations of Personal Selling Ethical Dilemmas2003 · 20 citations

Works

9 shown

An International Study of Culture, Gender, and Moral Ideology on Sales Ethics Evaluations: How Should Educators Respond?

Journal of Marketing Education·2018·6 authors·Open access

10citations

Gender Differences in Personal Selling Ethics Evaluations

Journal of Marketing Education·2012·3 authors

24citations

The Personal Selling Ethics Scale: Revisions and Expansions for Teaching Sales Ethics

Journal of Marketing Education·2011·2 authors

18citations

A Cross Cultural Study of the Effects of Achievement and Relationship Values on Student Evaluations of Personal Selling Ethical Dilemmas

Marketing Education Review·2003·3 authors

20citations

The “top-of-the-line” influence on the buyer–seller relationship

Journal of Business Research·2003·1 author

8citations

A cross‐cultural examination of the general theory of marketing ethics: does it apply to the next generation of managers?

Asia Pacific Journal of Marketing and Logistics·2001·3 authors·Open access

28citations

Classifying services from a consumer perspective

Journal of Services Marketing·1996·2 authors

36citations

Top-down versus bottom-up sales tactics effects on the presentation of a product line

Journal of Business Research·1996·2 authors

14citations

Strategic Management Planning for the Successful Family Business

Journal of business & entrepreneurship·1992·2 authors

50citations