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Mika Boedeker · Study

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Mika Boedeker

4 works· latest 2019· 2 institutionscluster: provisional

h-index4

i103

Citations113

Works here4

95

97

19

Most cited in this library

New‐type and traditional shoppers: a comparison of two major consumer groups1995 · 66 citations
Relationship marketing and regular customer cards: daily product retailing in Finland1997 · 28 citations
Value Emergence in the Usage of Mobile News Alerts2019 · 10 citations
Optimum Stimulation Level and Recreational Shopping Tendency1995 · 9 citations

Works

4 shown

Value Emergence in the Usage of Mobile News Alerts

Digital Journalism·2019·3 authors

10citations

Relationship marketing and regular customer cards: daily product retailing in Finland

Marketing Intelligence & Planning·1997·1 author

28citations

New‐type and traditional shoppers: a comparison of two major consumer groups

International Journal of Retail & Distribution Management·1995·1 author

66citations

Optimum Stimulation Level and Recreational Shopping Tendency

ACR European Advances·1995·1 author

9citations