S
Zodix
Study
Academic Library
Search
Shelves
Open access
Sign in
Search or jump to…
⌘K
Shalini Nath Tripathi · Study
Home
/
Author
Shalini Nath Tripathi
8 works
· latest 2025
· 1 institutions
cluster: provisional
ORCID 0000-0003-1008-1329
Follow
Suggest an ORCID correction
h-index
7
i10
6
Citations
531
Works here
8
08
09
10
16
21
24
25
Most cited in this library
Impact of artificial intelligence on employees working in industry 4.0 led organizations
2021 · 414 citations
Effectiveness of Mobile Advertising: The Indian Scenario
2008 · 35 citations
Mobile wallets: achieving intention to recommend by brick and mortar retailers
2021 · 23 citations
An analytical study of complaining attitudes: With reference to the banking sector
2010 · 21 citations
An Analysis of Customer-Pull Factors and the Process of Store Loyalty
2009 · 20 citations
Works
8 shown
Impact of inclusive marketing communication on brand love and brand attitude
Corporate Communications An International Journal
·
2025
·
4 authors
7
citations
Linking HR responsiveness with tourism employee experiences: A qualitative approach
Gurukul Business Review
·
2024
·
4 authors
·
Open access
0
citations
Mobile wallets: achieving intention to recommend by brick and mortar retailers
The Journal of Marketing Theory and Practice
·
2021
·
3 authors
23
citations
Impact of artificial intelligence on employees working in industry 4.0 led organizations
International Journal of Manpower
·
2021
·
4 authors
414
citations
Grocery Retailing in India: Online Mode versus Retail Store Purchase
International Business Research
·
2016
·
2 authors
·
Open access
11
citations
An analytical study of complaining attitudes: With reference to the banking sector
Journal of Targeting Measurement and Analysis for Marketing
·
2010
·
2 authors
·
Open access
21
citations
An Analysis of Customer-Pull Factors and the Process of Store Loyalty
Paradigm A Management Research Journal
·
2009
·
1 author
20
citations
Effectiveness of Mobile Advertising: The Indian Scenario
Vikalpa The Journal for Decision Makers
·
2008
·
2 authors
35
citations