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Joonho Moon · Study
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Author
Joonho Moon
22 works
· latest 2025
· 2 institutions
cluster: provisional
ORCID 0000-0002-9095-2894
Works
22 shown
Determinants of Usefulness of Chat GPT for Learning in Technology Acceptance Model (TAM) Using Information Credibility, Fun, and Responsiveness and Moderating Role of Fun
SAGE Open
·
2025
·
2 authors
·
Open access
12
citations
The Relationship between Food Healthiness, Trust, and the Intention to Reuse Food Delivery Apps: The Moderating Role of Eco-Friendly Packaging
Foods
·
2024
·
2 authors
·
Open access
13
citations
Impact of corporate social responsibility on brand trust and brand loyalty: Case of Uber
International Journal of Tourism Research
·
2024
·
3 authors
20
citations
A Study on Behavioral Intentions in the Field of Eco-Friendly Drone Food Delivery Services: Focusing on Demographic Characteristics and Past Experiences
Sustainability
·
2023
·
3 authors
·
Open access
13
citations
Antecedents and Consequences of the Ease of Use and Usefulness of Fast Food Kiosks Using the Technology Acceptance Model
Systems
·
2022
·
3 authors
·
Open access
14
citations
Exploring Uber Taxi Application Using the Technology Acceptance Model
Systems
·
2022
·
3 authors
·
Open access
10
citations
Framing effect of optional pricing on ticket purchasing intention in low-cost carriers
Journal of Hospitality and Tourism Management
·
2022
·
3 authors
8
citations
Antecedents and consequences of Starbucks’ environmental, social and governance (ESG) implementation
Journal of Quality Assurance in Hospitality & Tourism
·
2022
·
3 authors
28
citations
Structural relationship between food quality, usefulness, ease of use, convenience, brand trust and willingness to pay: the case of Starbucks
British Food Journal
·
2022
·
4 authors
27
citations
Application of the technology acceptance model to food delivery apps
British Food Journal
·
2022
·
4 authors
58
citations
Coffee shop corporate social responsibility (CSR) and reuse intention using triple bottom line theory
British Food Journal
·
2021
·
4 authors
25
citations
Limited time or limited quantity? The impact of other consumer existence and perceived competition on the scarcity messaging - Purchase intention relation
Journal of Hospitality and Tourism Management
·
2021
·
3 authors
66
citations
The Impact of CSR on Corporate Value of Restaurant Businesses Using Triple Bottom Line Theory
Sustainability
·
2021
·
4 authors
·
Open access
46
citations
Antecedents of Purchase Intention at Starbucks in the Context of Covid-19 Pandemic
Sustainability
·
2021
·
4 authors
·
Open access
54
citations
Exploration of Sharing Accommodation Platform Airbnb Using an Extended Technology Acceptance Model
Sustainability
·
2021
·
4 authors
·
Open access
58
citations
Exploring effective price presentation format to reduce decision difficulty and increase decision satisfaction
Tourism Management Perspectives
·
2019
·
3 authors
16
citations
Examination of Chinese Cruise Tourists’ Attributes Using a Choice Experiment
Sustainability
·
2019
·
3 authors
·
Open access
14
citations
Loss Aversion of Time: Serving School Lunches Faster without Impacting Meal Experience
Ecology of Food and Nutrition
·
2018
·
3 authors
5
citations
Attributes of the coffee shop business related to customer satisfaction
Journal of Foodservice Business Research
·
2018
·
3 authors
95
citations
Effect of Hotel and Tourism Major Students’ Career Choice Motivations on Employment Preparation Behavior : A Moderating role of Self-efficacy
Journal of Tourism and Leisure Research
·
2018
·
2 authors
0
citations
Application of upper echelon theory for corporate social responsibility dimensions: Evidence from the restaurant industry
Journal of Quality Assurance in Hospitality & Tourism
·
2018
·
3 authors
54
citations
Synergy of corporate social responsibility and service quality for airlines: The moderating role of carrier type
Journal of Air Transport Management
·
2015
·
3 authors
77
citations