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Lauren Trabold · Study

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Lauren Trabold

5 works· latest 2021· 3 institutionscluster: provisionalORCID 0000-0002-2163-4884

h-index4

i103

Citations200

Works here5

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21

Most cited in this library

Have an omnichannel seamless interaction experience! Dimensions and effect on consumer satisfaction2020 · 82 citations
Comparing e‐service performance across industry sectors2006 · 60 citations
Let it flow: the role of seamlessness and the optimal experience on consumer word of mouth in omnichannel marketing2021 · 49 citations
The Shift to “Social”: Social and Commercial Entrepreneurship Must Meld to Meet Changing Consumer Preferences2019 · 7 citations
“How I think you are investing”: Gendered, social metacognitive influences on consumers’ investing perspectives2012 · 2 citations

Works

5 shown

Let it flow: the role of seamlessness and the optimal experience on consumer word of mouth in omnichannel marketing

Journal of Research in Interactive Marketing·2021·4 authors·Open access

49citations

Have an omnichannel seamless interaction experience! Dimensions and effect on consumer satisfaction

Journal of Marketing Management·2020·4 authors·Open access

82citations

The Shift to “Social”: Social and Commercial Entrepreneurship Must Meld to Meet Changing Consumer Preferences

Journal of Management Policy and Practice·2019·2 authors·Open access

7citations

“How I think you are investing”: Gendered, social metacognitive influences on consumers’ investing perspectives

Social Influence·2012·2 authors·Open access

2citations

Comparing e‐service performance across industry sectors

International Journal of Retail & Distribution Management·2006·3 authors

60citations