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Saima Hussain · Study

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Saima Hussain

4 works· latest 2023· 2 institutionscluster: provisionalORCID 0000-0002-2920-9583

h-index4

i103

Citations75

Works here4

14

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19

23

Most cited in this library

Innovative user engagement and playfulness on adoption intentions of technological products: evidence from SEM-based multivariate approach2019 · 31 citations
Consumers’ purchase decision in the context of western imported food products: Empirical evidence from Pakistan2023 · 24 citations
CONSUMER INNOVATIVENESS LEADING TO INNOVATION ADOPTION2014 · 16 citations
Role of Employee Training in Enhancing Perceived Performance through competencies in Services Industry- A Study of Pakistani Banking Sector2018 · 4 citations

Works

4 shown

Consumers’ purchase decision in the context of western imported food products: Empirical evidence from Pakistan

Heliyon·2023·6 authors·Open access

24citations

Innovative user engagement and playfulness on adoption intentions of technological products: evidence from SEM-based multivariate approach

Economic Research-Ekonomska Istraživanja·2019·5 authors·Open access

31citations

Role of Employee Training in Enhancing Perceived Performance through competencies in Services Industry- A Study of Pakistani Banking Sector

Pakistan Business Review·2018·2 authors·Open access

4citations

CONSUMER INNOVATIVENESS LEADING TO INNOVATION ADOPTION

Journals & Books Hosting (International Knowledge Sharing Platform)·2014·3 authors·Open access

16citations