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Gregory R. Elliott · Study

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Gregory R. Elliott

8 works· latest 2007· 2 institutionscluster: provisional

h-index7

i106

Citations613

Works here8

90

94

98

07

Most cited in this library

Consumer Perception of Product Quality and the Country-of-Origin Effect 11994 · 314 citations
Prediction of attitude and behavioural intentions in retail banking2007 · 180 citations
The Marketing Concept – Necessary, but Sufficient? An Environmental View1990 · 39 citations
Segmenting Financial Services Markets for Customer Relationships: A Portfolio-Based Approach1998 · 28 citations
The ‘Country-Of-Origin Effect’ and Consumer Attitudes to ‘Buy Local’ Campaigns: Australian Evidence1998 · 25 citations

Works

8 shown

Prediction of attitude and behavioural intentions in retail banking

International Journal of Bank Marketing·2007·4 authors

180citations

The ‘Country-Of-Origin Effect’ and Consumer Attitudes to ‘Buy Local’ Campaigns: Australian Evidence

Australasian Marketing Journal (AMJ)·1998·2 authors

25citations

Segmenting Financial Services Markets for Customer Relationships: A Portfolio-Based Approach

Service Industries Journal·1998·2 authors

28citations

Australian management education at the cusp

Journal of Management Development·1998·2 authors

9citations

Social marketing: Conceptual and pragmatic observations from a current Australian campaign

Journal of Marketing Management·1994·5 authors

7citations

Consumer Perception of Product Quality and the Country-of-Origin Effect 1

Journal of International Marketing·1994·2 authors

314citations

The Marketing Concept – Necessary, but Sufficient? An Environmental View

European Journal of Marketing·1990·1 author

39citations

The Marketing Concept — Necessary, but Sufficient?

Asia Pacific International Journal of Marketing·1990·1 author

11citations