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Line Schmeltz · Study

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Line Schmeltz

4 works· latest 2018· 2 institutionscluster: provisionalORCID 0000-0003-2213-5566

h-index4

i104

Citations377

Works here4

12

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17

18

Most cited in this library

Consumer‐oriented CSR communication: focusing on ability or morality?2012 · 219 citations
Identical or Just Compatible? The Utility of Corporate Identity Values in Communicating Corporate Social Responsibility2014 · 65 citations
Getting CSR communication fit: A study of strategically fitting cause, consumers and company in corporate CSR communication2017 · 54 citations
Co-creating polyphony or cacophony? A case study of a public organization’s brand co-creation process and the challenge of orchestrating multiple internal voices2018 · 39 citations

Works

4 shown

Co-creating polyphony or cacophony? A case study of a public organization’s brand co-creation process and the challenge of orchestrating multiple internal voices

Journal of Brand Management·2018·2 authors

39citations

Getting CSR communication fit: A study of strategically fitting cause, consumers and company in corporate CSR communication

Public Relations Inquiry·2017·1 author

54citations

Identical or Just Compatible? The Utility of Corporate Identity Values in Communicating Corporate Social Responsibility

International Journal of Business Communication·2014·1 author

65citations

Consumer‐oriented CSR communication: focusing on ability or morality?

Corporate Communications An International Journal·2012·1 author

219citations