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Athina Nella · Study
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Author
Athina Nella
5 works
· latest 2021
· 2 institutions
cluster: provisional
ORCID 0000-0003-0959-4442
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Citations
207
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Most cited in this library
Segmenting Wine Tourists on the Basis of Involvement with Wine
2014 · 99 citations
Market segmentation for wine tourism: Identifying sub-groups of winery visitors
2021 · 39 citations
Linking Service Quality at the Cellar Door with Brand Equity Building
2014 · 38 citations
Extending tourism marketing: Implications for targeting the senior tourists' segment
2016 · 22 citations
Investigating the effects of consumer experience tourism on brand equity and market outcomes : an application in the wine industry
2010 · 9 citations
Works
5 shown
Market segmentation for wine tourism: Identifying sub-groups of winery visitors
European Journal of Tourism Research
·
2021
·
2 authors
·
Open access
39
citations
Extending tourism marketing: Implications for targeting the senior tourists' segment
RePEc: Research Papers in Economics
·
2016
·
2 authors
·
preprint
·
Open access
22
citations
Segmenting Wine Tourists on the Basis of Involvement with Wine
Journal of Travel & Tourism Marketing
·
2014
·
2 authors
·
Open access
99
citations
Linking Service Quality at the Cellar Door with Brand Equity Building
Journal of Hospitality Marketing & Management
·
2014
·
2 authors
38
citations
Investigating the effects of consumer experience tourism on brand equity and market outcomes : an application in the wine industry
Eureka! Institutional Repository (Eureka!)
·
2010
·
2 authors
·
other
·
Open access
9
citations