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Syed Rameez ul Hassan · Study

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Syed Rameez ul Hassan

2 works· latest 2017· 1 institutionscluster: provisional

h-index2

i101

Citations100

Works here2

14

17

Most cited in this library

Influence of celebrity endorsement on consumer purchase intention for existing products: a comparative study2014 · 92 citations
Investigating the impact of consumer values and advocacy behavior on buying decision satisfac-tion: A study through gender lens2017 · 8 citations

Works

2 shown

Investigating the impact of consumer values and advocacy behavior on buying decision satisfac-tion: A study through gender lens

Management Science Letters·2017·4 authors·Open access

8citations

Influence of celebrity endorsement on consumer purchase intention for existing products: a comparative study

Journal of Management Info·2014·2 authors·Open access

92citations