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Lu‐Xing Yang · Study

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Lu‐Xing Yang

5 works· latest 2024· 1 institutionscluster: provisionalORCID 0000-0002-9229-5787

h-index5

i101

Citations58

Works here5

18

19

21

24

Most cited in this library

A discount strategy in word-of-mouth marketing2019 · 27 citations
A dynamic discount pricing strategy for viral marketing2018 · 9 citations
Dynamic Discount Pricing in Competitive Marketing2019 · 9 citations
Effective Multiplatform Advertising Policy2021 · 8 citations
Cost-Effective Company Response Policy for Product Co-Creation in Company-Sponsored Online Community2024 · 5 citations

Works

5 shown

Cost-Effective Company Response Policy for Product Co-Creation in Company-Sponsored Online Community

IEEE Transactions on Systems Man and Cybernetics Systems·2024·6 authors·Open access

5citations

Effective Multiplatform Advertising Policy

IEEE Transactions on Systems Man and Cybernetics Systems·2021·4 authors·Open access

8citations

A discount strategy in word-of-mouth marketing

Communications in Nonlinear Science and Numerical Simulation·2019·6 authors·Open access

27citations

Dynamic Discount Pricing in Competitive Marketing

IEEE Access·2019·5 authors·Open access

9citations

A dynamic discount pricing strategy for viral marketing

PLoS ONE·2018·6 authors·Open access

9citations