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C. Breitenbach · Study

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C. Breitenbach

1 works· latest 1998· 1 institutionscluster: provisional

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i101

Citations124

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Value‐added marketing in the digital domain: enhancing the utility of the Internet1998 · 124 citations

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Value‐added marketing in the digital domain: enhancing the utility of the Internet

Journal of Consumer Marketing·1998·2 authors

124citations