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Christopher Lawer · Study

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Christopher Lawer

2 works· latest 2007· 1 institutionscluster: provisionalORCID 0000-0002-5754-1145

h-index2

i102

Citations143

Works here2

06

07

Most cited in this library

Customer advocacy and brand development2006 · 116 citations
Reverse-Market Orientation and Corporate Brand Development2007 · 27 citations

Works

2 shown

Reverse-Market Orientation and Corporate Brand Development

International Studies of Management and Organization·2007·2 authors

27citations

Customer advocacy and brand development

Journal of Product & Brand Management·2006·2 authors·Open access

116citations