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Linda J. Morris · Study
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Author
Linda J. Morris
6 works
· latest 2002
· 1 institutions
cluster: provisional
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6
Citations
119
Works here
6
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Most cited in this library
The Fourth-Generation Marketing Curriculum: Meeting AACSB's Guidelines
1997 · 40 citations
The changing role of middlemen in the distribution of personal computers
2002 · 19 citations
A design taxonomy for eliciting customer requirements
1994 · 18 citations
Adaptive selling in a call center environment: A qualitative investigation
2002 · 18 citations
Introducing Quality Function Deployment in the Marketing Classroom
1999 · 14 citations
Works
6 shown
The changing role of middlemen in the distribution of personal computers
Journal of Retailing and Consumer Services
·
2002
·
2 authors
19
citations
Adaptive selling in a call center environment: A qualitative investigation
Journal of Interactive Marketing
·
2002
·
2 authors
18
citations
Introducing Quality Function Deployment in the Marketing Classroom
Journal of Marketing Education
·
1999
·
2 authors
14
citations
The Fourth-Generation Marketing Curriculum: Meeting AACSB's Guidelines
Journal of Marketing Education
·
1997
·
2 authors
40
citations
Enhancing Learning through Expert Systems in the Marketing Classroom: Learning Styles as a Moderating Factor
Marketing Education Review
·
1995
·
3 authors
10
citations
A design taxonomy for eliciting customer requirements
Computers & Industrial Engineering
·
1994
·
2 authors
18
citations