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W. A.. Fourie · Study

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W. A.. Fourie

1 works· latest 1999· 1 institutionscluster: provisional

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Citations42

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Perceptions of integrated marketing communications among marketers & ad agency executives in New Zealand1999 · 42 citations

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Perceptions of integrated marketing communications among marketers & ad agency executives in New Zealand

International Journal of Advertising·1999·5 authors

42citations