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Natalia Vila López · Study
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Author
Natalia Vila López
31 works
· latest 2022
· 2 institutions
cluster: provisional
ORCID 0000-0001-9438-3337
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22
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29
Citations
1,693
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Most cited in this library
Consumer perceptions of product packaging
2006 · 560 citations
Consumer feelings and behaviours towards well designed websites
2011 · 106 citations
Market orientation and innovation: an inter‐relationship analysis
2005 · 104 citations
Use and Taxonomy of Social Media in Cancer-Related Research: A Systematic Review
2014 · 91 citations
The importance of innovation in international textile firms
2007 · 74 citations
Works
31 shown
Data mining to reposition a religious tourist destination in COVID-19
International Journal of Contemporary Hospitality Management
·
2022
·
2 authors
·
Open access
12
citations
Brand attachment toward functional, symbolic and hedonic brands
Journal of Fashion Marketing and Management
·
2022
·
3 authors
·
Open access
14
citations
Sharing-collaborative economy in tourism: A bibliometric analysis and perspectives for the post-pandemic era
Tourism Economics
·
2021
·
2 authors
·
Open access
24
citations
A bibliometric analysis on packaging research: towards sustainable and healthy packages
British Food Journal
·
2020
·
2 authors
·
Open access
61
citations
Are marketing strategies correlated with financial outputs? A longitudinal study
Journal of Business and Industrial Marketing
·
2019
·
2 authors
·
Open access
22
citations
Clustering Spanish alcoholic beverage shoppers to focus marketing strategies
International Journal of Wine Business Research
·
2019
·
3 authors
·
Open access
4
citations
Food packaging cues as vehicles of healthy information: Visions of millennials (early adults and adolescents)
Food Research International
·
2019
·
2 authors
·
Open access
36
citations
Consumers' physiological and verbal responses towards product packages: Could these responses anticipate product choices?
Physiology & Behavior
·
2018
·
2 authors
·
Open access
24
citations
Commercial versus technical cues to position a new product: Do hedonic and functional/healthy packages differ?
Social Science & Medicine
·
2017
·
2 authors
·
Open access
20
citations
Designing a packaging to promote healthy and low-fat foods: Adolescents versus young-adults
Food Research International
·
2017
·
3 authors
15
citations
How does the online service level influence consumers’ purchase intentions before a transaction? A formative approach
European Journal of Management and Business Economics
·
2016
·
3 authors
·
Open access
53
citations
Adolescents’ food packaging perceptions. Does gender matter when weight control and health motivations are considered?
Food Quality and Preference
·
2016
·
2 authors
23
citations
Use and Taxonomy of Social Media in Cancer-Related Research: A Systematic Review
American Journal of Public Health
·
2014
·
8 authors
·
review
·
Open access
91
citations
Event‐brand transfer in an entertainment service: experiential marketing
Industrial Management & Data Systems
·
2013
·
2 authors
46
citations
Consumer feelings and behaviours towards well designed websites
Information & Management
·
2011
·
2 authors
106
citations
The market orientation-innovation-success relationship: The role of internationalization strategy
Innovation
·
2011
·
2 authors
38
citations
Successful SME web design through consumer focus groups
International Journal of Quality & Reliability Management
·
2011
·
2 authors
34
citations
The role of usability on stimulating SME’s on line buying intention: an experiment based on a ficticius web site design
Quality & Quantity
·
2010
·
2 authors
16
citations
Brand identity documentation: a cross‐national examination of identity standards manuals
International Marketing Review
·
2009
·
4 authors
40
citations
Mature market segmentation: a comparison of artificial neural networks and traditional methods
Neural Computing and Applications
·
2008
·
4 authors
23
citations
Adaptation of Marketing Activities to Cultural and Social Context: Gender Role Portrayals and Sexism in Spanish Commercials
Sex Roles
·
2007
·
4 authors
58
citations
The Role of Packaging in Positioning an Orange Juice
Journal of Food Products Marketing
·
2007
·
2 authors
63
citations
Competitive Group Analysis of Public Transport Services
Journal of Travel & Tourism Marketing
·
2007
·
2 authors
11
citations
The importance of innovation in international textile firms
European Journal of Marketing
·
2007
·
2 authors
74
citations
A comparison of marketing teaching methods in North American and European universities
Marketing Intelligence & Planning
·
2006
·
2 authors
23
citations
Consumer perceptions of product packaging
Journal of Consumer Marketing
·
2006
·
2 authors
560
citations
Market orientation and innovation: an inter‐relationship analysis
European Journal of Innovation Management
·
2005
·
3 authors
104
citations
La venta on line: principales problemas y soluciones
ESIC MARKET Economic and Business Journal
·
2003
·
2 authors
·
Open access
0
citations
The concept mapping approach in marketing: an application in the travel agencies sector
Qualitative Market Research An International Journal
·
2002
·
3 authors
42
citations
Competitive groups in the automobile industry: a compared supply-demand approach
Journal of Strategic Marketing
·
2002
·
1 author
12
citations
Competitive positioning and market orientation: two interrelated constructs
European Journal of Innovation Management
·
2000
·
3 authors
44
citations