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Imad B. Baalbaki · Study

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Imad B. Baalbaki

8 works· latest 2015· 2 institutionscluster: provisional

h-index8

i108

Citations944

Works here8

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Most cited in this library

United Arab Emirates female entrepreneurs: motivations and frustrations2011 · 242 citations
Marketing Management Bases for International Market Segmentation: An Alternate Look at the Standardization/Customization Debate1993 · 156 citations
International Services Marketing: A Comparative Evaluation of the Dimensions of Service Quality between Developed and Developing Countries2015 · 153 citations
International Services Marketing1994 · 150 citations
Standardization versus Customization in International Marketing: An Investigation Using Bridging Conjoint Analysis1995 · 113 citations

Works

8 shown

International Services Marketing: A Comparative Evaluation of the Dimensions of Service Quality between Developed and Developing Countries

Developments in marketing science: proceedings of the Academy of Marketing Science·2015·4 authors·chapter

153citations

United Arab Emirates female entrepreneurs: motivations and frustrations

Equality Diversity and Inclusion An International Journal·2011·3 authors

242citations

Firm internationalisation and export incentives from a Middle Eastern perspective

Journal of Small Business and Enterprise Development·2006·4 authors

46citations

Export Barriers and Firm Internationalisation: A Study of Lebanese Entrepreneurs

·2004·4 authors

43citations

Heterogeneity of regional trading blocs and global marketing strategies

International Marketing Review·1998·3 authors

41citations

Standardization versus Customization in International Marketing: An Investigation Using Bridging Conjoint Analysis

Journal of the Academy of Marketing Science·1995·2 authors

113citations

International Services Marketing

International Marketing Review·1994·4 authors

150citations

Marketing Management Bases for International Market Segmentation: An Alternate Look at the Standardization/Customization Debate

International Marketing Review·1993·2 authors

156citations