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Kevin Wilson · Study

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Kevin Wilson

9 works· latest 2015· 4 institutionscluster: provisionalORCID 0000-0002-5864-9342

h-index9

i109

Citations531

Works here9

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Most cited in this library

From key account selling to key account management1995 · 158 citations
Processual issues in key account management: underpinning the customer‐facing organisation1999 · 89 citations
The global account manager as political entrepreneur2003 · 82 citations
Developing key account management competences1996 · 78 citations
Differentiation and alignment in KAM implementation2014 · 39 citations

Works

9 shown

The supply chain manager as political-entrepreneur?

Industrial Marketing Management·2015·2 authors

25citations

Differentiation and alignment in KAM implementation

Industrial Marketing Management·2014·3 authors

39citations

Assessing and strengthening internal alignment of new marketing units: An interpretative tool

Industrial Marketing Management·2013·3 authors

30citations

The global account manager as political entrepreneur

Industrial Marketing Management·2003·2 authors

82citations

Processual issues in key account management: underpinning the customer‐facing organisation

Journal of Business and Industrial Marketing·1999·2 authors

89citations

Developing Global Account Management Competencies

·1999·2 authors

10citations

Developing key account management competences

Journal of Marketing Practice Applied Marketing Science·1996·2 authors

78citations

From key account selling to key account management

Journal of Marketing Practice Applied Marketing Science·1995·2 authors

158citations

Managing the Industrial Sales Force of the 1990s

Journal of Marketing Management·1993·1 author

20citations