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Lifeng Tu · Study
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Lifeng Tu
1 works
· latest 2023
· 1 institutions
cluster: provisional
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The interactions between online platform’s store brand introduction and manufacturer’s innovation strategies: Reselling vs. agency modes
2023 · 18 citations
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The interactions between online platform’s store brand introduction and manufacturer’s innovation strategies: Reselling vs. agency modes
Electronic Commerce Research and Applications
·
2023
·
5 authors
18
citations