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Betina Piqueras‐Fiszman · Study

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Betina Piqueras‐Fiszman

12 works· latest 2024· 3 institutionscluster: provisionalORCID 0000-0002-0809-8837

h-index12

i1012

Citations1,019

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Most cited in this library

Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars2012 · 210 citations
Crossmodal correspondences in product packaging. Assessing color–flavor correspondences for potato chips (crisps)2011 · 166 citations
The weight of the bottle as a possible extrinsic cue with which to estimate the price (and quality) of the wine? Observed correlations2012 · 143 citations
Exploring implicit and explicit crossmodal colour–flavour correspondences in product packaging2012 · 84 citations
“Yummy” versus “Yucky”! Explicit and implicit approach–avoidance motivations towards appealing and disgusting foods2014 · 81 citations

Works

12 shown

(Un)believably Green: The Role of Information Credibility in Green Food Product Communications

Environmental Communication·2024·2 authors·Open access

22citations

What do you mean by hot? Assessing the associations raised by the visual depiction of an image of fire on food packaging

Food Quality and Preference·2018·5 authors·Open access

15citations

Hot or not? Conveying sensory information on food packaging through the spiciness-shape correspondence

Food Quality and Preference·2018·6 authors·Open access

41citations

Multisensory Flavor Perception : From Fundamental Neuroscience Through to the Marketplace

Socio-Environmental Systems Modeling·2016·2 authors·book·Open access

63citations

“Yummy” versus “Yucky”! Explicit and implicit approach–avoidance motivations towards appealing and disgusting foods

Appetite·2014·3 authors·Open access

81citations

The multisensory packaging of beverages

Socio-Environmental Systems Modeling·2012·2 authors·book·Open access

68citations

Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars

Food Quality and Preference·2012·4 authors·Open access

210citations

Exploring implicit and explicit crossmodal colour–flavour correspondences in product packaging

Food Quality and Preference·2012·3 authors·Open access

84citations

The weight of the bottle as a possible extrinsic cue with which to estimate the price (and quality) of the wine? Observed correlations

Food Quality and Preference·2012·2 authors·Open access

143citations

On the colour and shape of still and sparkling water: Insights from online and laboratory-based testing

Food Quality and Preference·2011·3 authors·Open access

69citations

Crossmodal correspondences in product packaging. Assessing color–flavor correspondences for potato chips (crisps)

Appetite·2011·2 authors·Open access

166citations

SEMIOTICS AND PERCEPTION: DO LABELS CONVEY THE SAME MESSAGES TO OLDER AND YOUNGER CONSUMERS?

Journal of Sensory Studies·2011·3 authors·Open access

57citations