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Şebnem Burnaz · Study

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Şebnem Burnaz

11 works· latest 2020· 1 institutionscluster: provisionalORCID 0000-0002-4845-4031

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Citations493

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Most cited in this library

An Analysis of the Portrayal of Gender Roles in Turkish Television Advertisements2003 · 155 citations
An Empirical Investigation of the Ethical Perceptions of Future Managers with a Special Emphasis on Gender – Turkish Case2007 · 70 citations
An Exploratory Cross-Cultural Analysis of Marketing Ethics: The Case of Turkish, Thai, and American Businesspeople2009 · 45 citations
Human crowding and store messiness: Drivers of retail shopper confusion and behavioral intentions2019 · 43 citations
A multiple‐criteria decision‐making approach for the evaluation of retail location2006 · 41 citations

Works

11 shown

Store disorderliness effect: shoppers' competitive behaviours in a fast-fashion retail store

International Journal of Retail & Distribution Management·2020·3 authors

27citations

Human crowding and store messiness: Drivers of retail shopper confusion and behavioral intentions

Journal of Consumer Behaviour·2019·3 authors

43citations

Exploring the Literal Effect of COO for a New Brand: A Conjoint Analysis Approach

Journal of International Consumer Marketing·2016·2 authors

12citations

The Effects of Corporate Ethical Values and Personal Moral Philosophies on Ethical Intentions in Selling Situations: Evidence from Turkish, Thai, and American Businesspeople

Journal of Business Ethics·2011·7 authors·Open access

26citations

Consumer evaluations on brand extensions: B2B brands extended into B2C markets

Journal of Product & Brand Management·2011·1 author

20citations

A cultural content analysis of multinational companies' web sites

Qualitative Market Research An International Journal·2011·2 authors

33citations

A Decision Support on Planning Retail Tenant Mix in Shopping Malls

Procedia - Social and Behavioral Sciences·2011·2 authors·other·Open access

21citations

An Exploratory Cross-Cultural Analysis of Marketing Ethics: The Case of Turkish, Thai, and American Businesspeople

Journal of Business Ethics·2009·4 authors

45citations

An Empirical Investigation of the Ethical Perceptions of Future Managers with a Special Emphasis on Gender – Turkish Case

Journal of Business Ethics·2007·3 authors

70citations

A multiple‐criteria decision‐making approach for the evaluation of retail location

Journal of Multi-Criteria Decision Analysis·2006·2 authors

41citations

An Analysis of the Portrayal of Gender Roles in Turkish Television Advertisements

Sex Roles·2003·2 authors

155citations