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Mengjia Gao · Study
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Mengjia Gao
3 works
· latest 2025
· 2 institutions
cluster: provisional
ORCID 0000-0002-0980-4756
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Most cited in this library
Quality of channel integration and customer loyalty in omnichannel retailing: The mediating role of customer engagement and relationship program receptiveness
2021 · 167 citations
Enhancing Creativity and Sustainable Competitive Advantage Through Data-Driven Decision-Making and Digital Leadership
2025 · 61 citations
The mediating role of perceived enjoyment and attitude consistency in omni-channel retailing
2023 · 28 citations
Works
3 shown
Enhancing Creativity and Sustainable Competitive Advantage Through Data-Driven Decision-Making and Digital Leadership
IEEE Transactions on Engineering Management
·
2025
·
3 authors
61
citations
The mediating role of perceived enjoyment and attitude consistency in omni-channel retailing
Asia Pacific Journal of Marketing and Logistics
·
2023
·
2 authors
28
citations
Quality of channel integration and customer loyalty in omnichannel retailing: The mediating role of customer engagement and relationship program receptiveness
Journal of Retailing and Consumer Services
·
2021
·
2 authors
·
Open access
167
citations