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Sunil George Mathew · Study

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Sunil George Mathew

1 works· latest 2024· 1 institutionscluster: provisionalORCID 0000-0002-2005-1679

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Making sense of data using automated content analysis: an illustration using archival data from newspaper articles2024 · 1 citations

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Making sense of data using automated content analysis: an illustration using archival data from newspaper articles

Journal of Marketing Analytics·2024·1 author

1citations