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Rebecca Walker Reczek · Study
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Author
Rebecca Walker Reczek
20 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0003-1127-5272
Works
20 shown
How lack of knowledge on emissions and psychological biases deter consumers from taking effective action to mitigate climate change
Journal of the Academy of Marketing Science
·
2023
·
3 authors
·
Open access
53
citations
Get Your Science Out of Here: When Does Invoking Science in the Marketing of Consumer Products Backfire?
Journal of Consumer Research
·
2022
·
3 authors
45
citations
Choosing what to choose from: Preference for inclusion over exclusion when constructing consideration sets from large choice sets
Journal of Behavioral Decision Making
·
2020
·
2 authors
7
citations
How Do Social Norms Influence Parents’ Food Choices for Their Children? The Role of Social Comparison and Implicit Self-Theories
Journal of Retailing
·
2020
·
4 authors
·
Open access
33
citations
Providers Versus Platforms: Marketing Communications in the Sharing Economy
Journal of Marketing
·
2020
·
2 authors
121
citations
Focusing on the forest or the trees: How abstract versus concrete construal level predicts responses to eco-friendly products
Journal of Environmental Psychology
·
2018
·
3 authors
183
citations
That’s Not How I Remember It: Willfully Ignorant Memory for Ethical Product Attribute Information
Journal of Consumer Research
·
2017
·
4 authors
83
citations
The Intersection of Sustainability, Marketing, and Public Policy: Introduction to the Special Section on Sustainability
Journal of Public Policy & Marketing
·
2017
·
2 authors
50
citations
Do less ethical consumers denigrate more ethical consumers? The effect of willful ignorance on judgments of others
Journal of Consumer Psychology
·
2015
·
3 authors
·
Open access
89
citations
Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products
Journal of Consumer Psychology
·
2013
·
3 authors
1,074
citations
The Devil You (Don't) Know: Interpersonal Ambiguity and Inference Making in Competitive Contexts
Journal of Consumer Research
·
2013
·
2 authors
·
Open access
24
citations
Understanding the inherent complexity of sustainable consumption: A social cognitive framework
Journal of Business Research
·
2012
·
11 authors
422
citations
Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings
Journal of Marketing
·
2012
·
3 authors
·
Open access
640
citations
Same destination, different paths: When and how does observing others' choices and reasoning alter confidence in our own choices?
Journal of Consumer Psychology
·
2012
·
3 authors
·
Open access
39
citations
Using Behavioral Experiments to Expand Our Horizons and Deepen Our Understanding of Logistics and Supply Chain Decision Making
Journal of Business Logistics
·
2011
·
2 authors
122
citations
Keeping it all without being buried alive: Understanding product retention tendency
Journal of Consumer Psychology
·
2011
·
4 authors
·
Open access
101
citations
The out-of-region bias: Distance estimations based on geographic category membership
Marketing Letters
·
2010
·
3 authors
22
citations
Consumer response to and choice of customized versus standardized systems
International Journal of Research in Marketing
·
2009
·
3 authors
·
Open access
55
citations
Ethical Decisions and Response Mode Compatibility: Weighting of Ethical Attributes in Consideration Sets Formed by excluding versus Including Product Alternatives
Journal of Marketing Research
·
2009
·
2 authors
·
Open access
124
citations
Promotions Spontaneously Induce a Positive Evaluative Response
Journal of Consumer Psychology
·
2006
·
3 authors
47
citations