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Mario Joseph Miranda · Study
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Author
Mario Joseph Miranda
7 works
· latest 2011
· 2 institutions
cluster: provisional
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7
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7
Citations
536
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7
03
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11
Most cited in this library
Two-Step Econometric Estimation of Farm Characteristics Affecting Marketing Contract Decisions
2004 · 181 citations
Shoppers' satisfaction levels are not the only key to store loyalty
2005 · 130 citations
The interaction effect of country‐of‐origin, brand equity and purchase involvement on consumer purchase intentions of clothing labels
2011 · 72 citations
Australian retailers need to engage with private labels to achieve competitive difference
2003 · 49 citations
Directing store flyers to the appropriate audience
2006 · 42 citations
Works
7 shown
The interaction effect of country‐of‐origin, brand equity and purchase involvement on consumer purchase intentions of clothing labels
Asia Pacific Journal of Marketing and Logistics
·
2011
·
2 authors
72
citations
Engaging the purchase motivations to charm shoppers
Marketing Intelligence & Planning
·
2009
·
1 author
35
citations
Determinants of shoppers' checkout behaviour at supermarkets
Journal of Targeting Measurement and Analysis for Marketing
·
2008
·
1 author
·
Open access
27
citations
Directing store flyers to the appropriate audience
Journal of Retailing and Consumer Services
·
2006
·
2 authors
42
citations
Shoppers' satisfaction levels are not the only key to store loyalty
Marketing Intelligence & Planning
·
2005
·
3 authors
·
Open access
130
citations
Two-Step Econometric Estimation of Farm Characteristics Affecting Marketing Contract Decisions
American Journal of Agricultural Economics
·
2004
·
2 authors
181
citations
Australian retailers need to engage with private labels to achieve competitive difference
Asia Pacific Journal of Marketing and Logistics
·
2003
·
1 author
·
Open access
49
citations