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Shabahat Ali · Study
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Author
Shabahat Ali
4 works
· latest 2025
· 2 institutions
cluster: provisional
ORCID 0000-0002-0242-9156
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Citations
105
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Most cited in this library
Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry)
2021 · 41 citations
Marketing capabilities, market ambidexterity and product innovation outcomes: A yin-yang of inside-out and outside-in
2024 · 24 citations
Managing the product innovations paradox: the individual and synergistic role of the firm inside-out and outside-in marketing capability
2021 · 22 citations
Redefining the concept of green transformational leadership through psychometric analysis: Evidence from educational setup of developing country prospective
2025 · 18 citations
Works
4 shown
Redefining the concept of green transformational leadership through psychometric analysis: Evidence from educational setup of developing country prospective
Asia Pacific Management Review
·
2025
·
6 authors
·
Open access
18
citations
Marketing capabilities, market ambidexterity and product innovation outcomes: A yin-yang of inside-out and outside-in
Industrial Marketing Management
·
2024
·
6 authors
24
citations
Managing the product innovations paradox: the individual and synergistic role of the firm inside-out and outside-in marketing capability
European Journal of Innovation Management
·
2021
·
3 authors
22
citations
Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry)
European Journal of Innovation Management
·
2021
·
3 authors
41
citations