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Elisabete Serra · Study
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Elisabete Serra
2 works
· latest 2009
· 1 institutions
cluster: provisional
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Citations
15
Works here
2
04
09
Most cited in this library
The impact of sponsorship on a football team’s brand equity
2009 · 8 citations
New services margin/high success discriminators
2004 · 7 citations
Works
2 shown
The impact of sponsorship on a football team’s brand equity
Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)
·
2009
·
4 authors
·
Open access
8
citations
New services margin/high success discriminators
Service Industries Journal
·
2004
·
3 authors
·
Open access
7
citations