SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Anh Thi Van Nguyen · Study

Home/Author

Anh Thi Van Nguyen

5 works· latest 2024· 2 institutionscluster: provisionalORCID 0000-0001-9522-1348

h-index5

i105

Citations232

Works here5

21

22

23

24

Most cited in this library

Exploring customer experience during channel switching in omnichannel retailing context: A qualitative assessment2021 · 106 citations
Developing trends in showrooming, webrooming, and omnichannel shopping behaviors: Performance analysis, conceptual mapping, and future directions2023 · 62 citations
Omnichannel marketing: structured review, synthesis, and future directions2022 · 35 citations
Omni‐channel customer segmentation: A personalized customer journey perspective2024 · 16 citations
Configurational analysis of conditions influencing customers’ channel switching intention in omnichannel retailing: a fuzzy-set analysis2023 · 13 citations

Works

5 shown

Omni‐channel customer segmentation: A personalized customer journey perspective

Journal of Consumer Behaviour·2024·3 authors·Open access

16citations

Developing trends in showrooming, webrooming, and omnichannel shopping behaviors: Performance analysis, conceptual mapping, and future directions

Journal of Consumer Behaviour·2023·5 authors·Open access

62citations

Configurational analysis of conditions influencing customers’ channel switching intention in omnichannel retailing: a fuzzy-set analysis

Quality & Quantity·2023·4 authors·Open access

13citations

Omnichannel marketing: structured review, synthesis, and future directions

The International Review of Retail Distribution and Consumer Research·2022·4 authors

35citations

Exploring customer experience during channel switching in omnichannel retailing context: A qualitative assessment

Journal of Retailing and Consumer Services·2021·3 authors

106citations