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Karen Freberg

13 works· latest 2024· 3 institutionscluster: provisionalORCID 0000-0003-3905-2679

h-index10

i1011

Citations1,978

Works here13

Most cited in this library

Who are the social media influencers? A study of public perceptions of personality2010 · 1,429 citations
Intention to comply with crisis messages communicated via social media2012 · 144 citations
Managing and sharing H1N1 crisis information using social media bookmarking services2013 · 134 citations
Using value modeling to evaluate social media messages: The case of Hurricane Irene2013 · 86 citations
Social Media: The New Mantra for Managing Reputation2015 · 49 citations

Works

13 shown

Public Relations and Strategic Communication in 2050

Routledge eBooks·2024·2 authors·book

11citations

Influencer relations: Establishing the concept and process for public relations

Public Relations Review·2023·3 authors

20citations

THE DIGITAL ERA HAS CHANGED MARKETING: A GUIDE TO USING INDUSTRY CERTIFICATIONS AND EXPLORATION OF STUDENT PERCEPTIONS OF EFFECTIVENESS

Marketing Education Review·2020·3 authors

34citations

Social Media: The New Mantra for Managing Reputation

Vikalpa The Journal for Decision Makers·2015·11 authors·Open access

49citations

The Infographics Assignment: A Qualitative Study of Students’ and Professionals’ Perspectives

DOAJ (DOAJ: Directory of Open Access Journals)·2013·2 authors

17citations

Emerging Media Crisis Value Model: A Comparison of Relevant, Timely Message Strategies for Emergency Events

Journal of Strategic Security·2013·3 authors·Open access

10citations

Integrating evidence based practices into public relations education

Public Relations Review·2013·3 authors

9citations

Managing and sharing H1N1 crisis information using social media bookmarking services

Public Relations Review·2013·3 authors

134citations

Using value modeling to evaluate social media messages: The case of Hurricane Irene

Public Relations Review·2013·4 authors

86citations

Using the Theory of Planned Behavior to Predict Intention to Comply With a Food Recall Message

Health Communication·2012·1 author

31citations

Intention to comply with crisis messages communicated via social media

Public Relations Review·2012·1 author

144citations

Perceptions and uses of Google Scholar among undergraduate students

Scholar Commons (University of South Carolina)·2011·3 authors

4citations

Who are the social media influencers? A study of public perceptions of personality

Public Relations Review·2010·3 authors

1,429citations