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Yao Cao · Study
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Yao Cao
1 works
· latest 2022
· 1 institutions
cluster: provisional
ORCID 0000-0001-9506-4119
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Promoting customer value co-creation through social capital in online brand communities: The mediating role of member inspiration
2022 · 44 citations
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Promoting customer value co-creation through social capital in online brand communities: The mediating role of member inspiration
Computers in Human Behavior
·
2022
·
3 authors
44
citations