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Kim Kötterheinrich · Study

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Kim Kötterheinrich

1 works· latest 2020· 1 institutionscluster: provisional

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Citations454

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Brave New World? On AI and the Management of Customer Relationships2020 · 454 citations

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Brave New World? On AI and the Management of Customer Relationships

Journal of Interactive Marketing·2020·7 authors·Open access

454citations