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Aham V. Anyanwu · Study

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Aham V. Anyanwu

3 works· latest 2014· 2 institutionscluster: provisional

h-index3

i102

Citations33

Works here3

11

14

Most cited in this library

An Empirical Study of the Impact of Branding on Consumer Choice for Regulated Bottled Water in Southeast, Nigeria2011 · 15 citations
Grappling with the Enduring Challenges of Consumption Complex Syndrome in Nigeria (A Survey of the Footwear Industry)2011 · 12 citations
The Influence of Brand Extension Strategy on Marketing Performance of Soft Drinks Bottling Firms in Nigeria2014 · 6 citations

Works

3 shown

The Influence of Brand Extension Strategy on Marketing Performance of Soft Drinks Bottling Firms in Nigeria

·2014·3 authors

6citations

Grappling with the Enduring Challenges of Consumption Complex Syndrome in Nigeria (A Survey of the Footwear Industry)

International Journal of Marketing Studies·2011·2 authors·Open access

12citations

An Empirical Study of the Impact of Branding on Consumer Choice for Regulated Bottled Water in Southeast, Nigeria

International Journal of Business and Management·2011·3 authors·Open access

15citations