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Sabrina Hombourger-Barès · Study

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Sabrina Hombourger-Barès

2 works· latest 2022· 1 institutionscluster: provisionalORCID 0009-0008-6694-5759

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i102

Citations120

Works here2

03

22

Most cited in this library

Testing consumers' motivation and linguistic ability as moderators of advertising readability2003 · 65 citations
Effects of the in-store crowd and employee perceptions on intentions to revisit and word-of-mouth via transactional satisfaction: A SOR approach2022 · 55 citations

Works

2 shown

Effects of the in-store crowd and employee perceptions on intentions to revisit and word-of-mouth via transactional satisfaction: A SOR approach

Journal of Retailing and Consumer Services·2022·3 authors·Open access

55citations

Testing consumers' motivation and linguistic ability as moderators of advertising readability

Psychology and Marketing·2003·4 authors

65citations