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Guja Armannsdottir · Study

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Guja Armannsdottir

1 works· latest 2015· 1 institutionscluster: provisional

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i101

Citations23

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15

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Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand2015 · 23 citations

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Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand

Journal of Marketing Communications·2015·2 authors

23citations