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Sakawrat Kitkuakul · Study

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Sakawrat Kitkuakul

2 works· latest 2024· 1 institutionscluster: provisionalORCID 0000-0001-6121-9661

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Citations161

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Most cited in this library

Regulatory focus and technology acceptance: Perceived ease of use and usefulness as efficacy2018 · 152 citations
The Impact of Social Norms on Consumer Willingness to Choose Green Packaging for an Extra Charge in the United States and South Korea2024 · 9 citations

Works

2 shown

The Impact of Social Norms on Consumer Willingness to Choose Green Packaging for an Extra Charge in the United States and South Korea

Journal of International Consumer Marketing·2024·3 authors

9citations

Regulatory focus and technology acceptance: Perceived ease of use and usefulness as efficacy

Cogent Business & Management·2018·3 authors·Open access

152citations