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June-Hee Na · Study
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Author
June-Hee Na
9 works
· latest 2013
cluster: provisional
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131
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Most cited in this library
Effects of celebrity athlete endorsement on attitude towards the product: the role of credibility, attractiveness and the concept of congruence
2007 · 130 citations
意图推断对稀缺性效应的影响: 稀缺性种类和稀缺性程度的控制效应
2008 · 1 citations
Unsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts
2008 · 0 citations
The Effect of Superstition on Planning Fallacy
2013 · 0 citations
The Impacts of Information Presentation Mode on the Ratio Difference Framing Effects
2012 · 0 citations
Works
9 shown
온라인 경품행사에 대한 소비자의 선호: 계획오류의 효과
·
2013
·
1 author
0
citations
The Effect of Superstition on Planning Fallacy
Journal of Marketing Management Research
·
2013
·
1 author
0
citations
정보의 제시유형이 비율차이 프레이밍 효과에 미치는 영향
·
2012
·
3 authors
0
citations
The Impacts of Information Presentation Mode on the Ratio Difference Framing Effects
Journal of Consumer Studies
·
2012
·
3 authors
0
citations
The Effects of Consumers' Self-Generated Thoughts on the Perception of Persuasion Knowledge, based on the Comparison between the Anchoring and the Priming Effect
Journal of Product Research
·
2010
·
2 authors
0
citations
意图推断对稀缺性效应的影响: 稀缺性种类和稀缺性程度的控制效应
Journal of Global Academy of Marketing Science
·
2008
·
6 authors
·
Open access
1
citations
Unsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts
ACR North American Advances
·
2008
·
3 authors
0
citations
Effects of celebrity athlete endorsement on attitude towards the product: the role of credibility, attractiveness and the concept of congruence
International Journal of Sports Marketing and Sponsorship
·
2007
·
2 authors
130
citations
적정의 불일치 효과에 있어서 조절적 동기의 영향
·
2007
·
1 author
0
citations