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Jakob Cakarnis · Study

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Jakob Cakarnis

1 works· latest 2015cluster: provisional

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Does knowing overcome wanting? The impact of consumer knowledge and materialism upon credit card selection with young consumers2015 · 25 citations

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Does knowing overcome wanting? The impact of consumer knowledge and materialism upon credit card selection with young consumers

Young Consumers Insight and Ideas for Responsible Marketers·2015·2 authors·Open access

25citations