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Magali Morel · Study

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Magali Morel

1 works· latest 2012cluster: provisional

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i101

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Green marketing: Consumers´ Attitude towards Eco-friendly Products and Purchase Intention in the Fast Moving Consumer Goods (FMCG) sector2012 · 30 citations

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Green marketing: Consumers´ Attitude towards Eco-friendly Products and Purchase Intention in the Fast Moving Consumer Goods (FMCG) sector

KTH Publication Database DiVA (KTH Royal Institute of Technology)·2012·2 authors·thesis·Open access

30citations