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Laura Smarandescu · Study

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Laura Smarandescu

5 works· latest 2014· 1 institutionscluster: provisional

h-index3

i103

Citations51

Works here5

06

09

13

14

Most cited in this library

Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion2014 · 23 citations
Half Full or Empty: Cues That Lead Wine Drinkers to Unintentionally Overpour2013 · 14 citations
Priming a Cross‐Category Brand Alliance: The Moderating Role of Attribute Knowledge and Need for Cognition2013 · 14 citations
Non-Consequential Reasoning in Hedonic and Utilitarian Consumption Decisions2006 · 0 citations
Mood Effects on Comparative Judgment2009 · 0 citations

Works

5 shown

Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion

Marketing Letters·2014·2 authors

23citations

Half Full or Empty: Cues That Lead Wine Drinkers to Unintentionally Overpour

Substance Use & Misuse·2013·3 authors·Open access

14citations

Priming a Cross‐Category Brand Alliance: The Moderating Role of Attribute Knowledge and Need for Cognition

Psychology and Marketing·2013·2 authors

14citations

Mood Effects on Comparative Judgment

PsycEXTRA Dataset·2009·2 authors·dataset

0citations

Non-Consequential Reasoning in Hedonic and Utilitarian Consumption Decisions

ACR North American Advances·2006·1 author

0citations