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David B. Yerger · Study

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David B. Yerger

8 works· latest 2025· 3 institutionscluster: provisionalORCID 0000-0003-0006-0751

h-index7

i107

Citations239

Works here8

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Most cited in this library

Does brand identification transform alumni into university advocates?2014 · 77 citations
College choice and the university brand: exploring the consumer decision framework2015 · 67 citations
Does inflation lower productivity? Time series evidence on the impact of inflation on labor productivity in 12 OECD nations2000 · 34 citations
Inflation and multifactor productivity growth: a response to Smyth1998 · 16 citations
Testing for Market Power in Multi-Product Industries across Multiple Export Markets1996 · 14 citations

Works

8 shown

Strategies for driving customer adoption of AI-powered mobile apps: insights from structural equation modeling in the water sector

Journal of Systems and Information Technology·2025·4 authors

7citations

College choice and the university brand: exploring the consumer decision framework

Higher Education·2015·3 authors

67citations

Does brand identification transform alumni into university advocates?

International Review on Public and Nonprofit Marketing·2014·2 authors

77citations

Third party evaluations and resale prices in the US used vehicle market

Applied Economics Letters·2001·2 authors

12citations

Does inflation lower productivity? Time series evidence on the impact of inflation on labor productivity in 12 OECD nations

Atlantic Economic Journal·2000·2 authors

34citations

Inflation and multifactor productivity growth: a response to Smyth

Applied Economics Letters·1998·2 authors

16citations

Inflation and total factor productivity in Germany: A response to Smyth

Review of World Economics·1997·2 authors

12citations

Testing for Market Power in Multi-Product Industries across Multiple Export Markets

Southern Economic Journal·1996·1 author

14citations