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Tinashe Chuchu · Study
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Author
Tinashe Chuchu
16 works
· latest 2023
· 3 institutions
cluster: provisional
ORCID 0000-0001-7325-8932
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15
Citations
481
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16
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23
Most cited in this library
Student Perceptions Towards the use of YouTube as An Educational Tool for Learning and Tutorials
2020 · 160 citations
Innovation conviction, innovation mindset and innovation creed as precursors for the need for achievement and women's entrepreneurial success in South Africa: entrepreneurial education as a moderator
2022 · 46 citations
The Conception of Consumer Perceived Risk towards Online Purchases of Apparel and an Idiosyncratic Scrutiny of Perceived Social Risk: A Review of Literature
2017 · 45 citations
Celebrity Endorsement Advertising: Brand Awareness, Brand Recall, Brand Loyalty as Antecedence of South African Young Consumers' Purchase Behaviour
2016 · 33 citations
An Investigation of the Impact of Financial Literacy and Financial Socialization on Financial Satisfaction: Mediating Role of Financial Risk Attitude
2022 · 29 citations
Works
16 shown
Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
Business Analyst Journal
·
2023
·
3 authors
·
Open access
15
citations
Antecedents of attitudes towards the use of environmentally friendly household appliance products in Zimbabwe: an extension of the theory of planned behaviour
PSU Research Review
·
2023
·
4 authors
·
Open access
21
citations
Innovation conviction, innovation mindset and innovation creed as precursors for the need for achievement and women's entrepreneurial success in South Africa: entrepreneurial education as a moderator
European Journal of Innovation Management
·
2022
·
3 authors
46
citations
Examining the influence of price-quality inference and consumer attitudes on the inclination to buy non-deceptive counterfeit goods: evidence from South Africa
European Journal of Management Studies
·
2022
·
4 authors
·
Open access
17
citations
Influencing millennials to embrace sustainable fashion in an emerging market: a modified brand avoidance model perspective
Journal of Fashion Marketing and Management
·
2022
·
2 authors
·
Open access
21
citations
Exploring the impact of brand awareness, brand loyalty and brand attitude on purchase intention in online shopping
International Journal of Research in Business and Social Science (2147-4478)
·
2022
·
5 authors
·
Open access
27
citations
An Investigation of the Impact of Financial Literacy and Financial Socialization on Financial Satisfaction: Mediating Role of Financial Risk Attitude
Global Journal of Emerging Market Economies
·
2022
·
4 authors
29
citations
Factors influencing food consumption satisfaction and purchase decisions of restaurant consumers
Cogent Business & Management
·
2021
·
3 authors
·
Open access
21
citations
An Investigation on Mobile Banking and Co-creation Services Adoption Intention in South Africa
International Journal of Interactive Mobile Technologies (iJIM)
·
2020
·
3 authors
·
Open access
12
citations
Student Perceptions Towards the use of YouTube as An Educational Tool for Learning and Tutorials
International Journal of Instruction
·
2020
·
3 authors
·
Open access
160
citations
Facebook Communication and Marketing Influence on Decision-Making and Choice of University Student Representatives: A Student’s Perspective
Romanian Journal of Communication and Public Relations
·
2019
·
4 authors
·
Open access
12
citations
Technology as an Emerging Educational Tool for Tourism Information Sourcing: A Content Analysis 2006 to 2018
International Journal of Recent Contributions from Engineering Science & IT (iJES)
·
2019
·
1 author
·
Open access
0
citations
RETRACTED: An Investigation into the Factors Influencing the Purchase Intentions of Smart Wearable Technology by Students
International Journal of Interactive Mobile Technologies (iJIM)
·
2019
·
4 authors
·
Open access
10
citations
The impact of mobile banking on the adoption of banking products and services in South Africa, using the technology acceptance model
Journal of Business & Retail Management Research
·
2019
·
3 authors
·
Open access
12
citations
The Conception of Consumer Perceived Risk towards Online Purchases of Apparel and an Idiosyncratic Scrutiny of Perceived Social Risk: A Review of Literature
International Review of Management and Marketing
·
2017
·
2 authors
·
Open access
45
citations
Celebrity Endorsement Advertising: Brand Awareness, Brand Recall, Brand Loyalty as Antecedence of South African Young Consumers' Purchase Behaviour
Journal of Economics and Behavioral Studies
·
2016
·
2 authors
·
Open access
33
citations