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Jaihyun Jeon · Study

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Jaihyun Jeon

1 works· latest 2024· 1 institutionscluster: provisional

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Citations44

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Marketing innovations and digital technologies: A systematic review, proposed framework, and future research agenda2024 · 44 citations

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Marketing innovations and digital technologies: A systematic review, proposed framework, and future research agenda

Journal of Product Innovation Management·2024·5 authors·review·Open access

44citations