S
Zodix
Study
Academic Library
Search
Shelves
Open access
Sign in
Search or jump to…
⌘K
Ling Peng · Study
Home
/
Author
Ling Peng
9 works
· latest 2024
· 2 institutions
cluster: provisional
ORCID 0000-0002-6034-4580
Follow
Suggest an ORCID correction
h-index
9
i10
8
Citations
668
Works here
9
08
12
15
17
18
20
21
24
Most cited in this library
The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms
2020 · 185 citations
The signaling effect of management response in engaging customers: A study of the hotel industry
2017 · 179 citations
Manufactured opinions: The effect of manipulating online product reviews
2018 · 149 citations
Speaking the same language: the power of words in crowdfunding success and failure
2021 · 43 citations
Concept testing: the state of contemporary practice
2008 · 41 citations
Works
9 shown
Autonomous Vehicle Acceptance in China: TAM-Based Comparison of Civilian and Military Contexts
World Electric Vehicle Journal
·
2024
·
2 authors
·
Open access
9
citations
Speaking the same language: the power of words in crowdfunding success and failure
Marketing Letters
·
2021
·
4 authors
43
citations
The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms
Journal of Marketing
·
2020
·
4 authors
185
citations
Cross-cultural effects of self-discrepancy on the consumption of counterfeit branded luxuries
Asia Pacific Journal of Marketing and Logistics
·
2018
·
3 authors
26
citations
Manufactured opinions: The effect of manipulating online product reviews
Journal of Business Research
·
2018
·
3 authors
149
citations
The signaling effect of management response in engaging customers: A study of the hotel industry
Tourism Management
·
2017
·
3 authors
179
citations
Mobile Game Adoption in China: the Role of TAM and Perceived Entertainment, Cost, Similarity and Brand Trust
International Journal of Hybrid Information Technology
·
2015
·
3 authors
·
Open access
20
citations
The Effects of Image Congruence and Self-Monitoring on Product Evaluations: A Comparison Between Genuine and Counterfeit Products
Journal of Global Marketing
·
2012
·
3 authors
16
citations
Concept testing: the state of contemporary practice
Marketing Intelligence & Planning
·
2008
·
2 authors
41
citations