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Kevin R. Filo · Study
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Author
Kevin R. Filo
17 works
· latest 2023
· 2 institutions
cluster: provisional
ORCID 0000-0001-6442-3166
Works
17 shown
"I Decked Myself Out in Pink"
M/C Journal
·
2023
·
4 authors
·
Open access
1
citations
Seeing the same things differently: exploring the unique brand associations linked to women’s professional sport teams
Journal of Strategic Marketing
·
2021
·
5 authors
·
Open access
27
citations
The Social Media Response From Athletes and Sport Organizations to COVID-19: An Altruistic Tone
International Journal of Sport Communication
·
2020
·
3 authors
·
Open access
41
citations
An exploration of the distractions inherent to social media use among athletes
Sport Management Review
·
2020
·
4 authors
·
Open access
55
citations
Athlete Perceptions of Social Media Benefits and Challenges During Major Sport Events
International Journal of Sport Communication
·
2019
·
4 authors
·
Open access
44
citations
Sport Spectatorship and Life Satisfaction: A Multicountry Investigation
Journal of Sport Management
·
2017
·
5 authors
·
Open access
106
citations
Exploring the Positive Psychology Domains of Well-Being Activated Through Charity Sport Event Experiences
Event Management
·
2016
·
2 authors
·
Open access
92
citations
‘I was there from the start’: The identity-maintenance strategies used by fans to combat the threat of losing
Sport Management Review
·
2016
·
5 authors
·
Open access
78
citations
Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption
Sport Management Review
·
2016
·
5 authors
·
Open access
130
citations
Sport and social media research: A review
Sport Management Review
·
2014
·
3 authors
·
Open access
629
citations
Exploring sport brand double jeopardy: The link between team market share and attitudinal loyalty
Sport Management Review
·
2012
·
4 authors
·
Open access
56
citations
The downside of being irrelevant and aloof: Exploring why individuals do not attend sport
Sport Management Review
·
2011
·
2 authors
32
citations
The Antecedents and Outcomes of Attachment and Sponsor Image Within Charity Sport Events
Journal of Sport Management
·
2010
·
3 authors
87
citations
Measuring the Motives of Sport Event Attendance: Bridging the Academic-Practitioner Divide to Understanding Behavior
Sport Marketing Quarterly
·
2009
·
4 authors
226
citations
The Meaning Behind Attachment: Exploring Camaraderie, Cause, and Competency at a Charity Sport Event
Journal of Sport Management
·
2009
·
3 authors
144
citations
It’s Really Not about the Bike: Exploring Attraction and Attachment to the Events of the Lance Armstrong Foundation
Journal of Sport Management
·
2008
·
3 authors
149
citations
Exploring the role of brand trust in the relationship between brand associations and brand loyalty in sport and fitness
International Journal of Sport Management and Marketing
·
2007
·
3 authors
80
citations