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Fatemeh Motahari Negad · Study

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Fatemeh Motahari Negad

1 works· latest 2015· 1 institutionscluster: provisional

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Affecting Factors of Consumers’ Intent to Buy in the Food Industry by Emphasizing Brand Experience (Case Study: Mashhad TABAROK Company)2015 · 10 citations

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Affecting Factors of Consumers’ Intent to Buy in the Food Industry by Emphasizing Brand Experience (Case Study: Mashhad TABAROK Company)

Iranian journal of management studies·2015·4 authors·Open access

10citations