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Kelly Naletelich · Study

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Kelly Naletelich

8 works· latest 2022· 2 institutionscluster: provisionalORCID 0000-0002-6899-5708

h-index7

i107

Citations239

Works here8

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Most cited in this library

Victim or beggar? Anthropomorphic messengers and the savior effect in consumer sustainability behavior2018 · 82 citations
Art infusion in retailing: The effect of art genres2017 · 55 citations
Representational versus abstract imagery: Effects on purchase intentions between vice and virtue foods2020 · 30 citations
Analogical reasoning and regulatory focus: using the creative process to enhance consumer-brand outcomes within a co-creation context2020 · 28 citations
Using representational and abstract imagery to create regulatory fit effects2022 · 15 citations

Works

8 shown

Using representational and abstract imagery to create regulatory fit effects

Psychology and Marketing·2022·4 authors·Open access

15citations

Relative vices and absolute virtues: How size labeling affects size preferences for vices and virtues

Journal of Business Research·2021·2 authors

13citations

Representational versus abstract imagery: Effects on purchase intentions between vice and virtue foods

Journal of Business Research·2020·3 authors

30citations

Analogical reasoning and regulatory focus: using the creative process to enhance consumer-brand outcomes within a co-creation context

European Journal of Marketing·2020·2 authors

28citations

Driving down danger: Using regulatory focus and elaborative approach to reduce intentions to text & drive

Journal of Business Research·2019·3 authors

10citations

Victim or beggar? Anthropomorphic messengers and the savior effect in consumer sustainability behavior

Journal of Business Research·2018·2 authors

82citations

Art infusion in retailing: The effect of art genres

Journal of Business Research·2017·2 authors

55citations

Redefining vanity sizing: when bigger may be better

Journal of Fashion Marketing and Management·2017·2 authors

6citations