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Cassandra Denise Davis · Study
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Author
Cassandra Denise Davis
7 works
· latest 2025
· 3 institutions
cluster: provisional
ORCID 0000-0003-4081-292X
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Citations
214
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Most cited in this library
The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma
2016 · 118 citations
Predisposing Customers to Be More Satisfied by Inducing Empathy in Them
2017 · 29 citations
Embracing Diversity in Marketing Education
2020 · 28 citations
The influence of aging on consumer decision‐making
2018 · 27 citations
Frugality is the new sexy
2024 · 7 citations
Works
7 shown
Aging Consumers and Consumption
Routledge eBooks
·
2025
·
2 authors
·
chapter
0
citations
Transforming Marketing Creative Capacities: The Role of Artificial Intelligence in Minimizing Creative Constraints
Journal of Marketing Education
·
2025
·
2 authors
5
citations
Frugality is the new sexy
Consumer Psychology Review
·
2024
·
4 authors
7
citations
Embracing Diversity in Marketing Education
Journal of Marketing Education
·
2020
·
3 authors
28
citations
The influence of aging on consumer decision‐making
Consumer Psychology Review
·
2018
·
4 authors
27
citations
Predisposing Customers to Be More Satisfied by Inducing Empathy in Them
Cornell Hospitality Quarterly
·
2017
·
5 authors
29
citations
The Stigma Turbine: A Theoretical Framework for Conceptualizing and Contextualizing Marketplace Stigma
Journal of Public Policy & Marketing
·
2016
·
19 authors
·
Open access
118
citations