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Athapol Ruangkanjanases · Study
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Author
Athapol Ruangkanjanases
29 works
· latest 2024
· 1 institutions
cluster: provisional
ORCID 0000-0001-6766-5785
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27
Citations
1,645
Works here
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Most cited in this library
Customer Behavior as an Outcome of Social Media Marketing: The Role of Social Media Marketing Activity and Customer Experience
2020 · 393 citations
The Role of Corporate Social Responsibility and Corporate Image in Times of Crisis: The Mediating Role of Customer Trust
2021 · 139 citations
Elucidating the Effect of Antecedents on Consumers’ Green Purchase Intention: An Extension of the Theory of Planned Behavior
2020 · 129 citations
Modeling the Consumers’ Flow Experience in E-commerce: The Integration of ECM and TAM with the Antecedents of Flow Experience
2024 · 112 citations
Understanding Impact Sustainable Intention of S-Commerce Activities: The Role of Customer Experiences, Perceived Value, and Mediation of Relationship Quality
2021 · 106 citations
Works
29 shown
Modeling the Consumers’ Flow Experience in E-commerce: The Integration of ECM and TAM with the Antecedents of Flow Experience
SAGE Open
·
2024
·
5 authors
·
Open access
112
citations
Examining the Antecedents of Blockchain Usage Intention: An Integrated Research Framework
Sustainability
·
2023
·
4 authors
·
Open access
15
citations
Assessing Determinants of Continuance Intention Toward Cryptocurrency Usage: Extending Expectation Confirmation Model With Technology Readiness
SAGE Open
·
2023
·
4 authors
·
Open access
27
citations
Improving the Sustainable Usage Intention of Mobile Payments: Extended Unified Theory of Acceptance and Use of Technology Model Combined With the Information System Success Model and Initial Trust Model
Frontiers in Psychology
·
2022
·
5 authors
·
Open access
38
citations
The Impact of CSR on Sustainable Innovation Ambidexterity: The Mediating Role of Sustainable Supply Chain Management and Second-Order Social Capital
Sustainability
·
2021
·
6 authors
·
Open access
71
citations
Understanding Impact Sustainable Intention of S-Commerce Activities: The Role of Customer Experiences, Perceived Value, and Mediation of Relationship Quality
Sustainability
·
2021
·
4 authors
·
Open access
106
citations
Predicting Consumer Intention To Adopt Online Grocery Shopping: A Comparative Study Between Millennials In Thailand And Indonesia
International Journal of Electronic Commerce Studies
·
2021
·
4 authors
·
Open access
15
citations
The Role of Corporate Social Responsibility and Corporate Image in Times of Crisis: The Mediating Role of Customer Trust
International Journal of Environmental Research and Public Health
·
2021
·
7 authors
·
Open access
139
citations
The Impact of Social Media Usage on Work Efficiency: The Perspectives of Media Synchronicity and Gratifications
Frontiers in Psychology
·
2021
·
4 authors
·
Open access
35
citations
Supply Chain Ambidexterity and Green SCM: Moderating Role of Network Capabilities
Sustainability
·
2021
·
6 authors
·
Open access
42
citations
The Effects of Customer Learning and Shopping Value on Intention Purchase and Reuse in a Digital Market: The Institutional Trust–Commitment Perspective
Sustainability
·
2021
·
4 authors
·
Open access
13
citations
Assessing Determinants of Continuance Intention towards Personal Cloud Services: Extending UTAUT2 with Technology Readiness
Symmetry
·
2021
·
5 authors
·
Open access
57
citations
Understanding the Antecedents and Consequences of Green Human Capital
SAGE Open
·
2021
·
3 authors
·
Open access
43
citations
Customer Behavior as an Outcome of Social Media Marketing: The Role of Social Media Marketing Activity and Customer Experience
Sustainability
·
2020
·
5 authors
·
Open access
393
citations
The Effects of Product Monetary Value, Product Evaluation Cost, and Customer Enjoyment on Customer Intention to Purchase and Reuse Vendors: Institutional Trust-Based Mechanisms
Sustainability
·
2020
·
3 authors
·
Open access
28
citations
Understanding the Effects of Antecedents on Continuance Intention to Gather Food Safety Information on Websites
Frontiers in Psychology
·
2020
·
3 authors
·
Open access
36
citations
The Determinants for Food Safety Push Notifications on Continuance Intention in an E-Appointment System for Public Health Medical Services: The Perspectives of UTAUT and Information System Quality
International Journal of Environmental Research and Public Health
·
2020
·
3 authors
·
Open access
35
citations
What Drives Continuance Intention towards Social Media? Social Influence and Identity Perspectives
Sustainability
·
2020
·
5 authors
·
Open access
58
citations
Elucidating the Effect of Antecedents on Consumers’ Green Purchase Intention: An Extension of the Theory of Planned Behavior
Frontiers in Psychology
·
2020
·
6 authors
·
Open access
129
citations
Assessing customer intention use of mobile money application and the antecedent of perceived value, economic trust and service trust
International Journal of Web Information Systems
·
2020
·
3 authors
26
citations
Assessing the Effects of Information System Quality and Relationship Quality on Continuance Intention in E-Tourism
International Journal of Environmental Research and Public Health
·
2019
·
5 authors
·
Open access
97
citations
Investigating the Impact of Critical Factors on Continuance Intention towards Cross-Border Shopping Websites
Sustainability
·
2019
·
3 authors
·
Open access
30
citations
Attitude, job satisfaction, and task performance of Thai millennial employees toward workplace fun
International Journal of Research in Business and Social Science (2147-4478)
·
2019
·
2 authors
·
Open access
4
citations
Adoption of E-hailing Applications: A Comparative Study between Female and Male Users in Thailand
Journal of Telecommunication Electronic and Computer Engineering (JTEC)
·
2018
·
2 authors
·
Open access
23
citations
Effect of organisational communication and culture on employee motivation and its impact on employee performance
Pertanika journal of social science & humanities
·
2018
·
6 authors
17
citations
Adoption of Mobile Banking Services: An Empirical Examination between Gen Y and Gen Z in Thailand
Journal of Telecommunication Electronic and Computer Engineering (JTEC)
·
2017
·
2 authors
·
Open access
9
citations
Factors Influencing Customer Adoption of Mobile Banking Services: Empirical Examination Between Generation Y and Generation Z in Thailand
Advanced Science Letters
·
2017
·
2 authors
10
citations
Factors Influencing Foreign Students’ Satisfaction toward International Program in Thai Universities
International Journal of Information and Education Technology
·
2014
·
2 authors
·
Open access
21
citations
A Study of Factors Influencing Chinese Students’ Satisfaction toward Thai Universities
Journal of Economics Business and Management
·
2013
·
3 authors
16
citations